Moda e vestuário nos cuidados em saúde: percepções sobre usos, sentidos e impactos

Marcio José Silva; Lucas França Garcia; Leonardo Pestillo de Oliveira

doi:10.5965/1982615x19482026e0002

Authors

Marcio José Silva State University of Maringá https://orcid.org/0000-0002-1767-7574
Lucas França Garcia Cesumar University https://orcid.org/0000-0002-5815-6150
Leonardo Pestillo de Oliveira Cesumar University https://orcid.org/0000-0001-5278-0676

DOI:

https://doi.org/10.5965/1982615x19482026e0002

Keywords:

health promotion, clothing design, sustainability

Abstract

Clothing, in addition to expressing aesthetic and cultural aspects, also influences issues related to physical and emotional health. However, the role of clothing as a form of self-care is rarely considered, creating a gap between fashion and health. This article aims to understand how healthcare professionals perceive fashion and clothing in the context of healthcare, considering symbolic, functional, and environmental dimensions. This knowledge is relevant to understanding how healthcare practice can contribute to the creation of products and strategies aimed at health promotion. The qualitative research used semi-structured interviews with eleven professionals from different healthcare fields, whose accounts were analyzed using content analysis. Five categories emerged: functionality and comfort; hygiene, safety, and prevention; identity and self-esteem; motivation and therapeutic goals; and environmental perception of clothing. The results indicate that clothing influences perceptions of comfort, identity, and well-being, as well as acting as support in rehabilitation processes, self-esteem, and autonomy. In some cases, interviewees reported using clothing as a tool for therapeutic mediation or to stimulate self-care. On the other hand, a lack of awareness was observed regarding the environmental impacts of clothing production and disposal, indicating the need to broaden the dialogue between fashion, health, and sustainability. It is concluded that clothing should be recognized as an active element in care practices, reinforcing the dialogue between fashion and health and contributing to the training of professionals, encouraging the creation of products more sensitive to human needs.

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Author Biographies

Marcio José Silva, State University of Maringá

PhD in Health Promotion. Lecturer and Researcher at the Department of Design and Fashion, State University of Maringá (UEM).

Lucas França Garcia, Cesumar University

PhD in Medical Sciences and Bioethics from UFRGS. Permanent Professor in the Graduate Program in Health Promotion. Research Fellow in the Productivity in Research for Doctor (PPD) modality at the Cesumar Institute of Science, Technology and Innovation (ICETI) and at the Araucária Foundation (2025-2027).

Leonardo Pestillo de Oliveira, Cesumar University

PhD in Social Psychology from PUC-SP. Professor in the Graduate Program in Health Promotion at UniCesumar. Researcher at the Cesumar Institute of Science and Technology - ICETI

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